Vlassides Winery
ABOUT THE CLIENT
A winery from Cyprus we hold dear. Sophocles Vlassides, an inspired wine maker, approached us with the assignment of “total makeover”.
The branding strategy and identity had to reflect the winemaker’s personality and his love to “reason and geometry”.
The wines were named after stories and the packaging was created to visualize all of the above.
Branding
Marketing
Packaging
Website
Production
Events
Brand Identity
The logo was inspired by the lines of the building itself, projecting a differentiated winery.
Launching
An ultra modern animated production was put together in order to present the new identity and the wines’ new packaging to the public.
Packaging
We were looking for a design that would create an overall identity, while allowing each wine to introduce itself with a unique look.
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Website
We wanted the website to work as an “open window” to the soul of the winery.
A lot of attention was placed to the vines, the varieties, the soil, the terroir.
Opening event
How could the event be both memorable and fun?
A Wine Treasure Hunting game was organised for the winery’s opening day. Guests were invited to learn, play and win. And so they did.
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Cooperations
Red Creative Maravelakis Y. Minogianni T.
